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Jo Minney is a small business founder and technical communicator based (for now) in Perth, Western Australia. She is passionate about user experience, data-driven decision making, cats and travel – not necessarily in that order. She’s also an avid maker, from 3D printing to sewing to woodworking, and loves combining technology and creativity to make cool stuff and encouraging others to do the same.
By day, you’ll find Jo working with organisations such as Women in Technology WA, the Architect’s Board of Western Australia and the Town of Victoria Park, helping them to create bespoke digital platforms through her business, House Digital. You might also find her donating her time via the Mission Digital program to help tackle social issues (such as gender inequality, domestic violence and global poverty) through the use of technology.
Jo is an ambassador, sponsor and lead mentor for She Codes Australia, a social enterprise that aims to make tech jobs more accessible for women. Recognised as the 2023 Shining Star in the category of Advocacy, Volunteering and Community by Women in Technology WA, Jo is also an accomplished international conference speaker, and can regularly be found with a microphone in hand speaking about WordPress, accessibility, user experience, imposter syndrome, closing the gender gap and pockets.
Far from a linear career pathway, Jo’s journey over the past ten years started in Science, transitioned into Engineering and ended (for now) in Technology.
Jo started her tertiary studies in Biology, and switched to ‘Hard Science’ in her second year at Murdoch University. After six or so years studying part time while working in a range of laboratories as both a chemist and/or a metallurgical technician, Jo graduated with a Bachelor of Science in Chemistry and a Bachelor of Metallurgical Engineering in 2011.
Since graduating, Jo has completed a number of additional qualifications in a range of fields, from SQL database design to user experience. Most recently, she has begun her journey towards completing her globally recognised UX Certification with Nielsen Norman Group.
After graduating, Jo went on to work as a Process Engineer for a number of major Australian mining companies including Rio Tinto and Fortescue Metals. After several years, Jo transitioned into an Information Analyst role reporting to senior management, before being seconded to a software development project as a Product Owner. After the successful development and rollout of several projects, Jo left the mining industry to pursue a career in technology working as a Product Owner at Devhouse – a boutique custom software agency owned by her husband (and now, business partner).
Before long Jo realised that she needed more of a challenge, and launched her own small business trading as Business Excelerator. Jo focused on teaching Excel skills and consulting with organisations helping them convert their clunky Excel spreadsheets into sustainable long-term solutions (often in collaboration with her partner in crime at Devhouse). While launching her business Jo found herself needing a website, and got her first taste of WordPress. After creating her own website, Jo then created new websites for Devhouse and IT House and found herself thrown headfirst into the world of web development.
With a solid foundation in SQL and project management, and already having a basic knowledge of HTML & CSS, Jo dedicated herself to learning everything she could about web development until eventually launching House Digital – the third arm of the House Technology Group – in January 2018.
Now a director of the company and managing a team of WordPress Wizards, Jo spends her days managing projects for clients ranging from local governments to charities. Jo brings to the table broad technical knowledge across a range of industries, and the team at House Digital have created a niche for themselves focusing on user experience and information architecture for organisations, technical consultancies and tourism clients. In 2022 House Digital was announced as a finalist in the Telstra Best of Business Awards for the work Jo and her team have done to empower cause-driven organisations supporting women through their Mission Digital program.
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